USTFCCCA Excellence in Communications Award Nominations Are Now Open

USTFCCCA Excellence in Communications Award Nominations Are Now Open

NEW ORLEANS – Nominations for the inaugural Excellence in Communications Awards for the 2013-14 collegiate track & field season, to be presented by the U.S. Track & Field and Cross Country Coaches Association (USTFCCCA) to outstanding athletics communications representatives, are officially open as of Monday morning.

Athletics communications representatives at schools and conferences who have committed to excellent coverage and support of collegiate track & field and cross country are eligible to be nominated for the award in recognition of their service to the sport by coaches, other athletics communications representatives, media members and the general public.

Nominations can be completed here and are due no later than Tuesday, June 3, 2014.

The efforts of these hard-working individuals around the nation are crucial in generating interest and exposure for the sports of collegiate track & field and cross country, and the USTFCCCA will honor four – one per NCAA Division and the NAIA – after both the track & field and cross country seasons.

Winners for Division I will be announced Tuesday, June 10, prior to the NCAA Division I Outdoor Championships in Eugene, Ore., and the honorees for Divisions II and III, along with the NAIA, will be revealed Thursday, June 19. All awards will be selected by the USTFCCCA communications staff.

Among the criteria considered for the award:

  • Exhibiting consistent, innovative, high-quality coverage of the sport
  • Demonstrating a record of improving coverage and public awareness in the area/campus, etc.
  • Taking risks with their decisions in hopes of increasing awareness of the sport
  • Displaying the utmost professionalism in interactions with the media, coaches and student-athletes.
  • Effectively and cleverly utilizing multimedia and social media.
  • Bringing understanding to an individual/subject/cause through excellence in feature writing, producing or promoting.

For more information, please contact USTFCCCA Director of Communications Tom Lewis at



The U.S. Track & Field and Cross Country Coaches Association (USTFCCCA) is a non-profit professional organization representing cross country and track & field coaches of all levels. The organization represents over 8,000 coaching members encompassing 94% of all NCAA track & field programs (DI, DII, and DIII) and includes members representing the NAIA as well as a number of state high school coaches associations. The USTFCCCA serves as an advocate for cross country and track & field coaches, providing a leadership structure to assist the needs of a diverse membership, serving as a lobbyist for coaches’ interests, and working as a liaison between the various stakeholders in the sports of cross country and track & field.